Comments on: The First Hand Accounts of Social Media “gurus” http://blog.ogilvypr.com/2007/05/the-first-hand-accounts-of-social-media-gurus/ An Exploration of What Influences Us Sat, 11 Feb 2012 16:47:24 +0000 http://wordpress.org/?v=2.7 hourly 1 By: Kevin Novak http://blog.ogilvypr.com/2007/05/the-first-hand-accounts-of-social-media-gurus/comment-page-1/#comment-3030 Kevin Novak Tue, 05 Jun 2007 01:53:18 +0000 http://blog.ogilvypr.com/?p=176#comment-3030 Kristen, thanks for the great comments on the presentations. I enjoyed offering the Library's experience and lessons learned to date. I am sure we have many more coming in the next few months as we continue to explore the many opportunities that social media and social networking present to us. In my opinion, I think there will continue to be tremendous opportunities to reach users in thier environments and thier worlds. There seems to be a strong trend toward building relationships with organizations, content, and services that wasnt present a couple years ago. The highly tech savey and the younger generations want to connect, build communities and have a relationship with those that they seek out via the web. The passive exercise of pulling information without assistance or contact can be viewed as the "old" ways. Scary for those of us over 30 but a world we now need to accomodate. It is all very exciting and energizing. There are tremendous opportunities for institutions that are being created as a result of social networking and social media. The new participatory volunteerism can help organizations accomplish more than they ever could internally. I cannot wait to see what results from our flickr pilot coming in the very near future. It should offer us valuable insight and demonstrate the value and power of utlizing and being a part of the social communities expanding across the web. Of course, as you highlighted from my presentation, government has many more challenges presented to it as it enters the new space. We will continue to look to others in government and similar organizations for lessons learned and best practices while keeping an ear to the social media and social network communities for the valuable insights and opinions that they provide. It is those communities that we serve and we need to ensure we are meeting thier needs for content, information, and services. I look forward to evaluating the tool presented by Pierre which should help evaluate the impact of social networking and begin to build more and more support behind the efforts before us. As noted by Kristen, I am open and looking for opinions, guidance, and insights into how others have broached and managed some of the challenging issues presented to agencies by the implementation and exploration of social networking applications. Drop me a line or email if you want to share. Cheers, Kevin Novak Kristen, thanks for the great comments on the presentations. I enjoyed offering the Library’s experience and lessons learned to date. I am sure we have many more coming in the next few months as we continue to explore the many opportunities that social media and social networking present to us. In my opinion, I think there will continue to be tremendous opportunities to reach users in thier environments and thier worlds. There seems to be a strong trend toward building relationships with organizations, content, and services that wasnt present a couple years ago. The highly tech savey and the younger generations want to connect, build communities and have a relationship with those that they seek out via the web. The passive exercise of pulling information without assistance or contact can be viewed as the “old” ways. Scary for those of us over 30 but a world we now need to accomodate. It is all very exciting and energizing.

There are tremendous opportunities for institutions that are being created as a result of social networking and social media. The new participatory volunteerism can help organizations accomplish more than they ever could internally. I cannot wait to see what results from our flickr pilot coming in the very near future. It should offer us valuable insight and demonstrate the value and power of utlizing and being a part of the social communities expanding across the web.

Of course, as you highlighted from my presentation, government has many more challenges presented to it as it enters the new space. We will continue to look to others in government and similar organizations for lessons learned and best practices while keeping an ear to the social media and social network communities for the valuable insights and opinions that they provide. It is those communities that we serve and we need to ensure we are meeting thier needs for content, information, and services.

I look forward to evaluating the tool presented by Pierre which should help evaluate the impact of social networking and begin to build more and more support behind the efforts before us.

As noted by Kristen, I am open and looking for opinions, guidance, and insights into how others have broached and managed some of the challenging issues presented to agencies by the implementation and exploration of social networking applications. Drop me a line or email if you want to share.

Cheers,
Kevin Novak

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