Comments on: 10 Rules Of Using YouTube For Pharma & Healthcare Marketing http://blog.ogilvypr.com/2009/09/10-rules-of-using-youtube-for-pharma-healthcare-marketing/ An Exploration of What Influences Us Sat, 11 Feb 2012 18:33:05 +0000 http://wordpress.org/?v=2.7 hourly 1 By: resim upload http://blog.ogilvypr.com/2009/09/10-rules-of-using-youtube-for-pharma-healthcare-marketing/comment-page-1/#comment-56003 resim upload Sun, 27 Mar 2011 17:05:43 +0000 http://blog.ogilvypr.com/?p=2509#comment-56003 I admire your piece of work, regards for all the great content . I admire your piece of work, regards for all the great content .

]]> By: US Database http://blog.ogilvypr.com/2009/09/10-rules-of-using-youtube-for-pharma-healthcare-marketing/comment-page-1/#comment-55994 US Database Sat, 26 Mar 2011 04:30:34 +0000 http://blog.ogilvypr.com/?p=2509#comment-55994 Very informative article. Thanks for the great share! Very informative article. Thanks for the great share!

]]> By: Todd Brown http://blog.ogilvypr.com/2009/09/10-rules-of-using-youtube-for-pharma-healthcare-marketing/comment-page-1/#comment-55185 Todd Brown Wed, 02 Feb 2011 18:45:17 +0000 http://blog.ogilvypr.com/?p=2509#comment-55185 Great post. As someone involved with chiropractors, I can say that the proper use of video has had a huge impact on their online marketing campaigns. In your article, I especially like how you talked about not just expecting that your videos will be found via search. This is something I've shared since we began teaching about video marketing. Great stuff! Great post. As someone involved with chiropractors, I can say that the proper use of video has had a huge impact on their online marketing campaigns.

In your article, I especially like how you talked about not just expecting that your videos will be found via search. This is something I’ve shared since we began teaching about video marketing. Great stuff!

]]> By: Jas Khanna http://blog.ogilvypr.com/2009/09/10-rules-of-using-youtube-for-pharma-healthcare-marketing/comment-page-1/#comment-52929 Jas Khanna Thu, 02 Sep 2010 16:26:19 +0000 http://blog.ogilvypr.com/?p=2509#comment-52929 Excellent article with some great tips. Excellent article with some great tips.

]]> By: Mark the Video Seo Dude http://blog.ogilvypr.com/2009/09/10-rules-of-using-youtube-for-pharma-healthcare-marketing/comment-page-1/#comment-52332 Mark the Video Seo Dude Sat, 31 Jul 2010 22:51:59 +0000 http://blog.ogilvypr.com/?p=2509#comment-52332 Great article... As we spend nearly all of our working hours in YouTube, I'd like to add our perspective and a little help to the 10 points. 1. look at YouTube as a long term project 2. 2 -4 minutes is exactly right... with 15 -30 seconds being the time you have to get the viewers attention. 3. Title is critical for attention and SEO 4. YouTube no longer selects at 25%, 50%, 75% for the thumbnail. 5 and 6. Yes 7. On the fence with commenting, good videos get fairer comments. 8. Video seo is critical to the process to be found. 9. Yes 10. look at YouTube as a long term project I hope this helps Great article… As we spend nearly all of our working hours in YouTube, I’d like to add our perspective and a little help to the 10 points.

1. look at YouTube as a long term project
2. 2 -4 minutes is exactly right… with 15 -30 seconds being the time you have to get the viewers attention.
3. Title is critical for attention and SEO
4. YouTube no longer selects at 25%, 50%, 75% for the thumbnail.
5 and 6. Yes
7. On the fence with commenting, good videos get fairer comments.
8. Video seo is critical to the process to be found.
9. Yes
10. look at YouTube as a long term project

I hope this helps

]]> By: Steven Schmeltzle http://blog.ogilvypr.com/2009/09/10-rules-of-using-youtube-for-pharma-healthcare-marketing/comment-page-1/#comment-52276 Steven Schmeltzle Wed, 28 Jul 2010 23:16:14 +0000 http://blog.ogilvypr.com/?p=2509#comment-52276 Some great tips for any youtube marketing. Have you seen the marketing event coming to Las Vegas on Oct. 2nd and 3rd? http://truemlmgrowth.com/blog/?p=92 Some great tips for any youtube marketing. Have you seen the marketing event coming to Las Vegas on Oct. 2nd and 3rd? http://truemlmgrowth.com/blog/?p=92

]]> By: 8 Tips to Help You Own YouTube Search « iMediaConnection Blog http://blog.ogilvypr.com/2009/09/10-rules-of-using-youtube-for-pharma-healthcare-marketing/comment-page-1/#comment-51882 8 Tips to Help You Own YouTube Search « iMediaConnection Blog Tue, 08 Jun 2010 00:00:33 +0000 http://blog.ogilvypr.com/?p=2509#comment-51882 [...] as comments of course, so disabling comments takes care of this. Rohit Bhargava has another good reason to not allow comments: “[because of] the low quality of YouTube comments (very few are [...] [...] as comments of course, so disabling comments takes care of this. Rohit Bhargava has another good reason to not allow comments: “[because of] the low quality of YouTube comments (very few are [...]

]]> By: RevenBlog | web knowledge workers » 8 Tips to Help You Own YouTube Search http://blog.ogilvypr.com/2009/09/10-rules-of-using-youtube-for-pharma-healthcare-marketing/comment-page-1/#comment-50420 RevenBlog | web knowledge workers » 8 Tips to Help You Own YouTube Search Sat, 19 Dec 2009 06:27:37 +0000 http://blog.ogilvypr.com/?p=2509#comment-50420 [...] as comments of course, so disabling comments takes care of this. Rohit Bhargava has another good reason to not allow comments: "[because of] the low quality of YouTube comments (very few are [...] [...] as comments of course, so disabling comments takes care of this. Rohit Bhargava has another good reason to not allow comments: "[because of] the low quality of YouTube comments (very few are [...]

]]> By: drneelesh http://blog.ogilvypr.com/2009/09/10-rules-of-using-youtube-for-pharma-healthcare-marketing/comment-page-1/#comment-49619 drneelesh Thu, 29 Oct 2009 10:56:21 +0000 http://blog.ogilvypr.com/?p=2509#comment-49619 Recently read this post from Rohit Bhargava titled "10 Rules Of Using YouTube For Pharma & Healthcare Marketing". Though I dont back all his logic, i found many of his views very important and worth repeating in another post. I have taken the liberty to add a few extra notes, while editing many of his. http://medical-communication.blogspot.com/2009/10/youtube-for-pharma-marketing-best.html Recently read this post from Rohit Bhargava titled “10 Rules Of Using YouTube For Pharma & Healthcare Marketing”. Though I dont back all his logic, i found many of his views very important and worth repeating in another post. I have taken the liberty to add a few extra notes, while editing many of his.
http://medical-communication.blogspot.com/2009/10/youtube-for-pharma-marketing-best.html

]]> By: nalts http://blog.ogilvypr.com/2009/09/10-rules-of-using-youtube-for-pharma-healthcare-marketing/comment-page-1/#comment-49183 nalts Thu, 01 Oct 2009 18:33:58 +0000 http://blog.ogilvypr.com/?p=2509#comment-49183 Good piece. I'd add a few things... have a centralized group manage content so you can pull things down. Use TubeMogul to upload to most large sites and manage data (even though most views are on YT). Unbranded, educational content will do better, so use unbranded URL to take to branded site. Be consistent on title, description, tag. Want views? Engage YouTube webstars or buy ads. If it's more than 3 minutes, break it into chapters, or "tease" on YT and finish on brand.com. Post your video as "reply" to related, popular vids. Indicate on video that you aren't checking messages, and provide alternative way for them to contact you. Good piece. I’d add a few things… have a centralized group manage content so you can pull things down. Use TubeMogul to upload to most large sites and manage data (even though most views are on YT). Unbranded, educational content will do better, so use unbranded URL to take to branded site. Be consistent on title, description, tag. Want views? Engage YouTube webstars or buy ads. If it’s more than 3 minutes, break it into chapters, or “tease” on YT and finish on brand.com. Post your video as “reply” to related, popular vids. Indicate on video that you aren’t checking messages, and provide alternative way for them to contact you.

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