360DigitalInfluence

You may have already heard about this event, but I am thrilled to announce that Ogilvy’s 360 Digital Influence team has partnered with American University to bring Gary Vaynerchuck, the “Social Media Sommelier” to AU’s campus in Washington, D.C. on Wednesday, October 14, 2009.

Don’t live in D.C.? Don’t worry! You can still participate by tuning into the live stream of the event right here.

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Gary has quickly grown to become a well recognized business leader in the wine industry for his strategic approach to branding and strong entrepreneurial skills after he was able to exponentially grow his family’s wine business from a $4 million business to $45 million business within a 5 year period.

Don’t miss this chance to hear Gary talk about entrepreneurship first hand and learn how he tapped the power of social media tools such as Twitter and Facebook to promote Wine Library TV, his popular video blog about wine tasting which receives more than 80,000 viewers per day.  In a recent Businessweek interview, Gary explained “It’s insane to me to ask anybody to be what they’re not. Know what you know the best, love the most. That’s always going to be the answer to the thing that you have the best shot at winning at.” Gary’s will also be highlighting his new book, “Crush It!”, which focuses on his business secrets and how he applied social media and passion to build his brand.

A panel discussion led by John Bell and Q&A session as well as small reception will follow Gary’s remarks.

The event will take place from 7:30 pm - 9 pm EST on 10/14 in the Ward Circle Building Room 2 of American University. The event is free and is free but you must RSVP here. The first 100 people to register as a GUEST will receive a copy of  “Crush It” and there are still a few spots left, so hurry!! Books must be picked up at the event on 10/14  in person.

Also, remember to use #AUCrush on Twitter to submit questions to Gary on the day of event and for updates.