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RECENT POSTS

• Putting the Social in CSR
• OPR Mini-Study: Media Perception and Usage of Social Media
• TGIF: Facebook Friday- Happy 6th Birthday Facebook!
• Where’s Your Heart?
• Building on 2009’s Innovative Consumer Brand Social Media Campaigns

RECENT COMMENTS

• I always wanted to write something like this for my site. Can I use part of it for my blog? The Blogger Outreach Code of Ethics DOWNLOAD
• Excellent review of some successful social campaigns. I especially enjoyed the Boxee campaign and how simple and smooth the entire event was, something you’d never see... Building on 2009’s Innovative Consumer Brand Social Media Campaigns
• Thanks for your post! It helped me a lot… Shifting Search Trends
• Hey Drew Thanks so much for featuring our Marmarati campaign for Unilever. For anyone interested in more detail, you can see the full case study here:... Building on 2009’s Innovative Consumer Brand Social Media Campaigns
• I don,t understand about Empowering Brand Advocates through social media. Building on 2009’s Innovative Consumer Brand Social Media Campaigns

OTHER BLOGS

• Twilio’s Telephony API Now Lets Applications Send And Receive SMS Messages
• Company.com Debuts Social Community For Businesses
• Box.net for iPhone Adds Powerful Features for Business Users
• What you can learn from Forrester's new blogging policy
• ViralHeat: Social Media Analysis for the Budget-Minded Soul
• Apple Releases Aperture 3 – Retail Price Is $199, Upgrade Costs $99
• Apple Grabs 25% of the Smartphone Market, Android Doubles Market Share
• How The Godfather Would Pick Enterprise 2.0 Champions
• Apple Store Down, Wild Speculations Abound
• Flush With $10 Million In Fresh Cash, Yammer Strengthens Executive Team
• Google, Gmail, Relevance Filtering & the Future of Social Media
• China and Feeling For Stones: a Conversation with Zhang Hai Hua
• Tiny Speck Uncovers Glitch, A New Flash-Based Massively Multiplayer Game
• Earn Your GED- Find Success Tomorrow
• Nexus One Gets Live Phone Support, Sort Of
• More from the Daily Influence

The WPP Reading Room