360DigitalInfluence

Karen is a strategist on the 360° Digital Influence team and works with a number of clients including American Express and Ford on interactive and word of mouth marketing campaigns.

Prior to joining Ogilvy PR, Karen was a Senior Analyst in Strategy and Analytics at Atmosphere BBDO in New York. There, she supported online advertising campaigns, analyzed interactive campaign and site metrics, and developed social media strategies for AT&T Wireless, Citibank, and Target. Karen began her career in marketing at Digitas in New York. She led direct mail campaigns and product branding efforts for American Express.

Karen holds a bachelor’s degree in Art History and French from Williams College and serves on the National Board of Advisors for the Baldwin School in Bryn Mawr, Pennsylvania.