360DigitalInfluence

Ogilvy Public Relations Worldwide

Day 2 of TED2010 covered everything from suspended animation in humans to the need for better democratic argument in our society.  What continues to be top of mind, however, are issues of id and identity.  These were touched on in some way by 4chan founder Christopher “moot” Poole, game designer Jan McGonigal, and multiple demos from both Google and MSFT.

4chan is an insanely popular and prolific anonymous imageboard that has no memory or archive - threads are deleted after a few days.  While I don’t know what the causal relationship is, obscenity, porn, and rage run rampant in the environment of anonymity and inpermanence.  Is it a collective online id?  If you could say or post whatever makes you feel good regardless of how it will make you look or impact reputation, who would you be online? Maybe, but its not entirely bad - the community has come together and organized to do everything from protest scientology to using online tools to find and punish a board member who uploaded a video of abusing his cat.  The community even organized to game Time.com’s voting system for 100 most influential people and got their founder a #1 berth. Now, “moot” is afraid that the coming specter of universal online identity will make havens like 4chan an endangered species.
continue reading

dailyinfluencepromo1
Join the Ogilvy PR Worldwide/ 360° Digital Influence group on LinkedIn
Join the Ogilvy PR Worldwide / 360° Digital Influence group on Facebook

CATEGORIES

TAGS

RECENT POSTS

RECENT COMMENTS

OTHER BLOGS

The WPP Reading Room

Sponsor PRWeek Lab an online event
Ogilvy Public Relations Worldwide