by Rohit Bhargava
Category: Digital Influence, Research & Insights
One journalist that should be required weekly reading for anyone in the PR and marketing fields is Jon Fine who writes a column for BusinessWeek magazine all about the business of media. During a conference on online communities, Jon and I spoke about several topics, including how journalism is evolving, whether local media will survive, and what advice he might offer to aspiring journalists and PR people about succeeding in this new world. He breaks down some of the myths about the separation of traditional and new media, and offers a great vision of what the journalist of the future might look like:
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