by Virginia Miracle
Category: Digital Influence

We are thrilled to be partnering with the Lance Armstrong Foundation on expanding the LIVESTRONG mission from a national force to a global movement. As movements are all about participation, we got started recently with the relaunch of livestrongblog.org as a true social media platform for all of LIVESTRONG. There, you can see tweets not just from (#23 Twitterholic) @lancearmstrong and @livestrongceo, but the messages of support from around the world with the #livestrong hashtag. The same goes for video and photos – feeds for both of which you’ll find straight from the LAF and from worldwide supporters.
Crossing the Pond Working with the Media in the UK and USA