360DigitalInfluence

Ogilvy Public Relations Worldwide

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As a follow up to our recent webinar, Facebook Bootcamp for PR, you’ll see five blog posts in the coming weeks exploring the five trends set out in our presentation.

There are two distinct forms of currency set to expand on Facebook: Facebook credits and cold, hard cash. Months after Facebook playing around with gift credits and launching a candy coated beta test, Facebook announced last week that it will be rolling out more gift monetization options. And just on Wednesday, Facebook posted a Payment Terms of Service Agreement on their developers’ site showing that this option is not far off. In this post I’ll touch on both and what each trend means for brands. continue reading

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  • Mary, yes, it is certainly is best to be cautious when sourcing third party research. Enjoyed your post on the top sources for social media data. Five Social Media Research Warning Signs
  • Not naming any names but a large, reputable company has been guilty of this. When several of their blog subscribers called them on their shaky data collection and questionable findings, they back-pedaled,... Five Social Media Research Warning Signs
  • Ekaterina - I do, but it has to make sense for the campaign and local market. Feel free to email me anytime to connect on what makes the most sense for your clients. rachel (dot) polish @ ogilvypr (dot) com Thanks! Can Social Media Sell?
  • A lot of doctors use review sites like www.talkburst.com as a marketing tool, more specifically the doctors and physicians section: http://www.talkburst.com/p/review/category/doctors-and-physi cians/ How Doctors Are Using Social Media
  • Excellent summary and post. Thanks, Rohit. www.jlefevere.com @jimlefevere SXSH: 10 Ways For HealthCare Organizations To Build Trust

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