360DigitalInfluence

In recent weeks, many of our government clients have been asking if they should incorporate QR codes into their educational materials. This is great news as QR codes can be an excellent tool for connect citizens to government services and educational information while they are on the go.  However, as with all new communication vehicles it is important to take a few things into consideration before deciding if QR codes are right for your agency.  continue reading

This week, sightings of mysterious links for users to View QR Barcode or Generate Status QR Code popped-up everywhere but no one knew what was up. Today Tech Crunch got more information: Facebook is rolling out location-based check-in for late April’s f8 conference that will allow users and Pages to have these codes. Imagine you can snap a photo of the QR code with your iPhone and it will post your status update as well as link to a map of which Starbucks you’re at. Having taken this long to get into the location-based world, I expect Facebook’s offering to be thoughtful and uncomplicated- hopefully I’m right.

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